VP of Sales

Location:

• Remote with travel to key markets: Missouri, New York, Montana, California

Compensation:

• Base + aggressive commission + equity partnership pathway

About the Role

Sticks Media is growing fast — new stations, new markets, new opportunities. We’re looking for a true partner not just a salesperson. If you’re hungry, driven, entrepreneurial, and ready to build something that actually matters in local media, this is the kind of role that changes careers.

This isn’t corporate radio. This is scrappy, creative, community-focused broadcasting with a digital future and you’ll be leading the revenue engine that powers it.

The VP of Sales will oversee all revenue operations across Sticks Media’s multi-market portfolio, including:

• 97.1 The Lake - KAYQ - Warsaw, MO
• 93.5 Lake FM - WLGR - Lake George, NY
• Rocket 103.7 - KTNK - Lompoc, CA
• 102.5 MTN FM & 107.9 KHDV - Missoula / Bitterroot Valley, MT
• Additional stations launching in 2026

This is a partnership position.  As we grow, you grow with us. You’ll have meaningful influence in shaping sales culture, local relationships, digital strategy, and long-term revenue systems.

What You’ll Do

• Build and lead a multi-market sales strategy from the ground up
• Grow local direct advertising revenue in each market
• Develop compelling results-driven campaigns for businesses small and large
• Manage and train sales team members (including new hires)
• Create and implement sales systems, CRM processes, and quarterly goals
• Work closely with programming, operations, and ownership
• Represent Sticks Media at local events, chambers, tourism boards, and business groups
• Build deep community relationships in all markets
• Identify new revenue verticals in digital, podcasting, events, and branded content
• Help shape the company’s next stage of growth

We’re Looking For Someone Who…

• Is entrepreneurial and wants to GROW with a company
• Loves small-market community radio as much as modern digital solutions
• Is relationship-driven, the kind who knows everyone in town
• Thrives on autonomy, creative problem-solving, and closing deals
• Has 5+ years of radio, media, or advertising sales management experience
• Understands direct local business sales inside and out
• Isn’t afraid to roll up their sleeves
• Wants a seat at the table, not just a job title

If you want to build, innovate, and be part of a company with momentum, you’re exactly who we want.

Email me directly: todd@sticksmedia.com